Steps for Ecommerce website or informative CMS website to Search Engine Friendly
Steps for Ecommerce website or informative CMS website to Search Engine Friendly
This write-up summarizes some key points on how to create a user-friendly Ecommerce website or blog.
- Add text to your flash images and videos
The first thing you need to know about search engines is that their software can only read text. When I say text, I don't mean the text you put in an image or the text you put in a Flash file or the text that appears in a video. I mean text like the one you see everywhere in the article - simple, clean, normal text.
- Validate your HTML code
By validating a web page, I mean verifying that your HTML code is error-free. Note that I'm not talking about typos or grammatical errors here. I am referring to the HTML code below that allows the web browser to format your web page based on how you want it to appear.
If you're using a WYSIWYG web editor like Dreamweaver, this code usually runs in the background from the editor as you write your text.
Whether you write your HTML code by hand or use a WYSIWYG web editor, it's a good idea to always run the final code through HTML and CSS validators.
Although search engines don't care if your HTML code is error-free, they rely on the correctness of the code to identify parts of your web page to index. If your HTML code has errors, only part of your web page can be included in the engine database.
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- Make the title tag relevant
Most search engines give more weight to the text that appears in HTML (Hyper Text Markup Language).
Creating a search engine friendly Ecommerce website does not necessarily mean that you will get top listing for a particular keyword. It is, conversely, a required first step if you want to rank good anywhere near the first few pages of the various search engine results. An Ecommerce website that is not search engine ready (not SEO compatible) may not even exist in the results for any query or keyword.
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